Duarte Costa
From the 56k modem to AI agents.
Shaped by the last generation that learned to build things from scratch.
The tools changed. The critical thinking didn't.
My only dogma is relativism.
Strategymeetsdelivery— inthesameroom.
Most BAs translate. I close the loop — discovery, backlog, ceremonies, and stakeholder governance owned end-to-end, so strategy survives contact with the sprint.
Built on 15 years across enterprise Salesforce, B2B/B2C commerce, and operations — now layered with AI-enabled delivery to ship faster without losing rigour.
Three pillars.
Business Analysis & Governance
Discovery workshops, BPMN process mapping, requirements elicitation, RAID logs, steering committees. The unglamorous work that keeps programmes on the rails.
Salesforce Ecosystem
Commerce Cloud B2B/B2C, Sales, Service, Data Cloud, Pardot. Six active certifications and shipped programmes for enterprise clients across Europe.
AI-Enabled Delivery
Using LLMs to compress discovery, generate test cases, and sharpen stakeholder comms — without trading away accountability. Salesforce AI Associate.
Fifteenyears,
onethrough-line.
Leads B2B and B2C Salesforce Commerce Cloud programmes for enterprise clients across Europe. Owns discovery, backlog, ceremonies, and stakeholder governance.
Delivered Salesforce (Sales, Service, Pardot) implementations for mid-market clients. Bridged design, engineering and business stakeholders.
Ran day-to-day operations of a family distribution business — P&L, suppliers, logistics, team. The school of how businesses actually work.
Opened new accounts and channels.
Retail banking portfolio.
Sixactive
salesforcestamps.
Theagentdidtheeasypart.
Let'stalkabouttherest.
Aveiro, PT · remote, hybrid, international · available immediately.